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  • Writer's pictureKinjal Gavaskar

Top 5 Reasons Your Business Needs Design Thinking

Updated: Aug 26, 2021

Design thinking has a human-centered core since the day it evolved. 🤖

It started as a way to conceive design aimed at social change & empowerment.



It encourages organizations to focus on the people they are creating for, which in turn leads to better products, services, and internal processes. When you sit down to create a solution for a business need, the first question should always be WHAT IS the human need behind my idea? 🤔


A good business plan always starts with firstly identifying the need of the consumer and later proceed to problem-solving. 🛍 I have seen multiple business plans fail due to the lack of identifying the need and directly moving to problems that do not need a solution!


Is your product something that people really need? Does it add value to them? Why should they buy from you & not from your competitors? You must answer these questions in order to create not just an online SHOP that sells products, but a BRAND that adds value to society!


The genesis of Design Thinking
The genesis of Design Thinking

Design Thinking consists of 5 crucial stages:👇🏻


📍Empathize


📍Design

📍Ideate


📍Prototype


📍Test


Why does my Business really need to follow these steps?


⭐️Happy, engaged, and more productive employees.

⭐️Encouraging your team and yourself to Think outside the rigid Box.

⭐️Endless opportunities for innovation.

⭐️You can design, produce & offer better products.

⭐️It gives you a strong competitive advantage in the business world!



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